Jerry Della Femina

Restaurateur, Author

1936 –

9

Who is Jerry Della Femina?

Jerry Della Femina is an American advertising executive and restaurateur. Starting from a poor Italian background in Brooklyn, he eventually became chairman of Della Femina Travisano & Partners, an agency which he founded with Ron Travisano in the 1960s. Over the next two decades they grew the company into a major advertising house that was billing $250 million per year, and had 300 employees and offices in both New York and Los Angeles. Della Femina is known for his larger than life personality and colorful language and was referred to as a "'Madman' of Madison Avenue". In 1970, he wrote a book about the advertising industry, humorously titled, From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War. It became a cult bestseller, described by The Guardian as "one of the defining books about advertising", and eventually inspired the television series Mad Men.

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Born
Jul 22, 1936
Brooklyn
Parents
Spouses
Children
Nationality
  • United States of America
Profession
Education
  • Brooklyn College
  • Lafayette High School
Lived in
  • Brooklyn
  • Coney Island

Submitted
on July 23, 2013

Citation

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"Jerry Della Femina." Biographies.net. STANDS4 LLC, 2024. Web. 19 Mar. 2024. <https://www.biographies.net/people/en/jerry_della_femina>.

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