Brian Harris

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3

Who is Brian Harris?

Dr. Harris is a Founder and Co-Chairman of The Partnering Group (TPG).

He is acknowledged internationally as a thought leader in the field of

consumer goods retail management and is recognized worldwide as the

developer of the Category Management approach. Since founding TPG in

1990, he has helped implement this approach in retailer, wholesaler,

and manufacturer companies in 25 different countries. He co-authored

the U.S., European, and Brazilian ECR Category Management Best

Practices Reports.

Prior to founding TPG, Dr. Harris was the founder and CEO of ABA

Groups, which developed the Apollo Space Management System in 1985 and

merged with Information Resources Inc. (IRI) in 1987. From 1978 to

1983, he was a professor of marketing in the Graduate School of

Business Administration at the University of Southern California and a

Director of USC's Food Industry Management Program.

Dr. Harris earned his Ph.D. in Marketing from Michigan State University

and has an MBA, and a Bachelors Degree in Economics with First Class

Honors.

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Also known as
  • Dr. Brian Harris

Submitted
on July 23, 2013

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