Andy Edge

Marketing Consultant, Author

6

Who is Andy Edge?

Andy Edge is a marketing director at Park Resorts, the holiday park company in Great Britain. He featured in the Undercover Boss television series broadcast on Channel 4, where he went undercover at several of the companies parks to discover the true state of affairs.

Edge studied at De Montfort University before getting his first job at Dennis Publishing as a sales executive. Upon leaving there he moved to Kraft Foods as assistant brand manager in 1992. In 1994 he moved to St Ivel as a Senior Brand Manager where he worked on the St Ivel Gold butter brand. In 1997 he left the company to join Scottish & Newcastle to work on the Holsten brand as their marketing manager before progressing to marketing director at the company in 2000. 2004 saw Mr Edge move to Madame Tussauds as their sales and marketing director, a role he enjoyed for over 3 years.

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Profession
Education
  • De Montfort University
Employment
  • Chief Marketing Officer, Park Resorts
    (2007 - )
  • Sales Executive, Dennis Publishing
  • Brand Manager, St Ivel
    (1994 - 1997)
  • Assistant Brand Manager, Kraft Foods
    (1992 - 1994)
  • Marketing Director, Maddame Tussaud
    (2004 - 2007)
  • Marketing Director, Scottish & Newcastle
    (2000 - 2004)
  • Chief Marketing Officer, Scottish & Newcastle
    (1997 - 2000)

Submitted
on July 23, 2013

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