Dan Lurie

Who was Dan Lurie?

Dan Lurie was a founding father of bodybuilding, television star, entrepreneur, world record holder for amazing feats of strength and a physical fitness pioneer that won the Mr. America title of "America's Most Muscular Man" four times by 1949 and made history arm wrestling U.S. President Ronald Reagan on the Oval Office desk of the White House.

Lurie was born in Brooklyn, New York and later moved to Long Island where he lived until age 90. A world-class bodybuilder in the 1940s, Lurie won numerous titles in the Mr. America competitions. In 1948, he established the International Federation of Body Builders and later went on to create The World Body Building Guild. In the 1950s he went on to star as "Sealtest Dan The Muscle Man" in a long running CBS TV series called The Sealtest Big Top.

Throughout his career, Lurie had a long standing and well known rivalry with his former business partner, Joe Weider. As a magazine publisher, bodybuilding trainer and contest promoter, Lurie also had well publicized relationships with Arnold Schwarzenegger and Lou Ferrigno. These relationships both ended in litigation; the details of which were controversially detailed in Lurie's 2009 book "Heart Of Steel", the foreword of which is written by Regis Philbin. Throughout his colorful career, Lurie honored and befriended many Hollywood stars such as Mae West, Steve Reeves and Clint Eastwood. During his tenure in the Fitness game from the 1940s through the year 2000, Lurie owned and operated numerous Dan Lurie Gyms and Health Clubs in New York and Miami Beach, that attracted celebrities and bodybuilders alike. Sylvester Stallone notoriously trained at one of them.