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Kevin Roberts
Organization leader
1949 –
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Who is Kevin Roberts?
Kevin John Roberts CNZM has been the Chief Executive Officer Worldwide of the advertising agency Saatchi & Saatchi since 1997. In September 2006, Saatchi & Saatchi won a US$430 million JC Penney contract because of the idea of lovemarks, which was invented and promoted by Roberts.
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- Born
- Oct 20, 1949
Lancaster - Nationality
- United Kingdom
- Profession
- Education
- Lancaster Royal Grammar School
- Employment
- Saatchi & Saatchi
Submitted
on July 23, 2013
Citation
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"Kevin Roberts." Biographies.net. STANDS4 LLC, 2024. Web. 19 Apr. 2024. <https://www.biographies.net/people/en/kevin_roberts>.
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