Ståle økland

Who is Ståle økland?

Ståle Økland is a Norwegian trend expert, globetrotter, writer, thinker and public speaker. He is also the CEO of Global Retail Trends.

Ståle Økland started his career in the advertising industry as a copy writer with an advertising company in Stavanger, Norway. Soon after he became a creative director in the agency, where he later became partner and managing director.

In 2007 Mr. Økland founded Global Retail Trends, which is an international trend agency specialized in retail trends. Global Retail Trends researches and debates issues relating to the fields of consumption, trade and society, and current topics of relevance to the business community.

Ståle Økland is frequently sourced by the media for his opinions on trends. He is a sought after keynote speaker on emerging consumer and retail trends. His passion for change and innovation are evident in his presentations, Audiences consistently rate his content and presentation skills "refreshing" and "inspiring". Mr. Økland launched his book "Trendmania" in 2011.

Mr. Økland has also had a political career, among others representing the Norwegian Conservative Party, as vice-mayor in the municipality of Time.

Ståle Økland has previously lived in Paris and Leverkusen and speeks fluently English, German and French. He currently lives in Holmenkollen, Oslo.