Cricket Lee

Who is Cricket Lee?

Cricket Lee is a serial entrepreneur, inventor and product launch specialist who began a massive undertaking to create a single measure of fitting for women's apparel. The fit system branded Fitlogic is an inside brand and is designed to exist as an operating system inside any fashion brand that can hold the new standard.

This standard is designed to include size and body type and is world patent issued or pending. Cricket has gained national recognition in 2006 and 2011 by the New York Times and in 2008 byThe Wall Street Journal, among other credible sources.

Fitlogic is a licensed technology that includes patterns, grade rules, certification standards and mandatory co-branding on apparel product packaging.

The technology was developed over a nine-year period, beginning in 2002, and was tested in all retail channels during the years of 2005 through 2008. Tests included major stores, online, on television and designer boutiques. All tests were held in the USA.