Bruce Taylor
Writer, Author
1960 –
Who is Bruce Taylor?
Bruce Taylor is Vice President of Marketing and Public Relations of SNOCAP.
Bruce is responsible for our outbound marketing programs and ensuring
our brand, image, and customer interactions are consistent across
products, partnerships and experiences. He is also responsible for
directing our corporate communications activities to drive awareness
and shape the reputation of our brand. Bruce has over 15 years
experience in marketing strategy and program execution, and was an
early leader in developing successful marketing efforts in the area of
e-commerce. Prior to joining us, Bruce served as the Senior Manager of
Global Interactive Marketing for Dolby Laboratories, Inc., where he
directed the company's worldwide interactive marketing programs,
including a global rebranding of the company’s corporate website
properties and strategic planning for consumer event promotions and
sponsorships. He previously played leadership roles at Agency.com, an
interactive marketing and technology agency owned by the Omnicom Group,
and at Personify, Inc., a provider of web profiling and analytics
software whose clients included Williams-Sonoma, Patagonia and Ofoto.
Bruce received an M.B.A. degree from Dartmouth’s Amos Tuck School and a
B.A. degree from Washington and Lee University.
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