Elaine Haney

Who is Elaine Haney?

Elaine Haney is currently responsible for general management of the Obits business unit. Prior to this assignment Haney held several positions at Eons through its initial stages of growth. Haney originally joined Eons as SVP of Product, playing a key leadership role in building out the Eons product, design and editorial teams and guiding the launch of the Eons website. Following that she was responsible for Marketing and Sales Operations, driving the growth of Eons.com and the Eons brand. Haney brings more than 20 years of experience in operational leadership, marketing and product management to the Eons executive team.

An Internet veteran, Haney joined Eons from Bluestreak, where she led product management for Bluestreak’s integrated marketing platform, along with Bluestreak’s marketing services, including search engine marketing. Prior to Bluestreak, Haney was general manager of Switchboard (an InfoSpace company), responsible for overseeing Switchboard’s online directory platform, which powers the yellow and white pages of many major Internet destinations; their popular consumer destination Switchboard.com; the website’s local search advertising products; and the company’s extensive channel of advertising and platform partners. Haney was one of three original executives of the company, taking Switchboard from an Internet spin-off to a profitable, publicly-traded company and finally to a successfully acquired entity. Prior to her general manager role, Haney served as vice president of marketing and operations, building the marketing organization and handling comprehensive aspects of product and corporate marketing including TV, radio and Internet advertising, thus building Switchboard into a major Internet brand. Haney’s prior experience at Banyan Worldwide enabled her to gain product management and product marketing skills.

Haney attended Lesley College and the University of Massachusetts. She holds an advanced degree in management and a B.S. degree in computer science.