Matin Ahmed Khan

Who is Matin Ahmed Khan?

Matin Ahmed Khan is a well known marketing expert and management educator. He begin his association from Aligarh university in early 1940's. He became the first Muslim P.h.d in business administration. He received his MA from the Wharton School of the University of Pennsylvania and DBA from the University of Southern California. His areas of research and teaching include marketing, market research and consumer behaviour. He was associated as Project Director for almost a decade with JRP-IV, a research project on Slum Improvement. He has been a Visiting Professor at Ahmadu Bello University, Nigeria. He served as Dean and Director of the Institute of Business Administration from 1972 to 1977 and contributed greatly to the development of academic standards throughout the country. Dr. Khan has authored a large number of books and articles on marketing and research methodology including:

Research methodology for business and social problems. University Grants Commission, 1989.

Wholesale trade in Karachi. Institute of Public and Business Administration, University of Karachi, 1959.

He has also published widely in business journals and the media.