John Treasure

Who was John Treasure?

John Treasure was a leading figure in the British advertising industry in the 1960s, 70s and 80s. He was chairman of J Walter Thompson in the UK while it was the country's number one agency, and then vice chairman of Saatchi & Saatchi when it in turn held the number one position; he was also Dean of City University Business School and Master of the Worshipful Company of Marketors. He was a potent proponent of the economic and social value of his industry, and became known as "Mr Advertising."