Micael Dahlén

Who is Micael Dahlén?

Micael Dahlén is an author, public speaker and Professor of marketing and consumer behavior at the Stockholm School of Economics, Sweden. His award-winning research within marketing, creativity and consumer behavior has been published in four books and numerous journal articles. Dahlén’s books have reached a global audience, rights being sold to countries such as the U.S, U.K, Germany, South Korea, Russia and Brazil. In 2013 Dahlén stated in an interview that he was writing a novel.