Anuja Chauhan

Who is Anuja Chauhan?

Anuja Chauhan is an Indian author and advertiser. She worked in the advertising agency, JWT India, for over 17 years, eventually becoming vice president and executive creative director, before resigning in 2010 to pursue a full-time literary career. Over the years she worked with brands like Pepsi, Kurkure, Mountain Dew and Nokia, creating Pepsi's "Nothing official about it" campaign and advertising slogans such as Pepsi's "Yeh Dil Maange More" and "Oye Bubbly". As a writer, she is best known for her bestselling, contemporary rom-com novels, The Zoya Factor, Battle For Bittora and "Those Pricey Thakur Girls". All three books are romances, the first set in the glamorous, high pressure world of Indian cricket, the second in the heat and dust of a Lok Sabha election. and the third in pre-liberalization New Delhi, plagued by a state-censored media.