Ed Reimers

Who was Ed Reimers?

Edwin W. Reimers, known as Ed Reimers, was an American actor active during the 1950s and 1960s, who also served as the stentorian-voiced announcer for such early Warner Brothers television series as Cheyenne and Maverick: "From the entertainment capital of the world, this is a Warner Brothers television presentation". Then he would recite the title and cast: "Maverick! Starring Jack Kelly and Roger Moore!" He narrated several episodes of the first Brian Keith series, Crusader, which aired on CBS from 1955 to 1956. Reimers was also the original announcer for Do You Trust Your Wife? when Edgar Bergen hosted, but was replaced by Bob LeMond in the fall of 1956. He appeared as Admiral Fitzpatrick in 1967 in the Star Trek episode "The Trouble With Tribbles".

Reimers is perhaps best known, though, as spokesman for the Allstate Corporation in their long-running series of television commercials in the United States, advising viewers that they were "in good hands with Allstate." Reimers was the TV spokesman for Allstate for 22 years, from 1957 until 1979.

Reimers was also a popular narrator of industrial films, especially those made by Lockheed Space and Missile Systems Division, Sunnyvale, California, and by the Aerojet-General Corporation Solid Rocket Plant in Sacramento, California.