Ed Sarraille

Who is Ed Sarraille?

An energetic leader with over 30 years of Chief Executive and

entrepreneurial experience in managing companies and leading them to

impressive growth, Mr. Sarraille joined Informative as CEO in June

2005. Previously, he was President and CEO of ProcurePoint, Inc., an

Internet startup providing travel procurement software to Fortune 500

companies. Over his five years at ProcurePoint, Mr. Sarraille

revolutionized how corporations negotiate for the second largest

controllable expense by introducing online reverse auction technology

to the space, resulting in the procurement of $300 million in global

travel spend on behalf of clients. In addition, Mr. Sarraille built

world-class management teams, cultivated a customer list that included

Fortune 100 companies such as Microsoft Corporation, Intel, and HP, and

built a company with a reputation for best-in-class products and

technology and outstanding customer service. For twenty years prior to

joining ProcurePoint, Mr. Sarraille was President and Founder of E.J.

Sarraille and Company, an award-winning marketing services company,

whose client list included Intel, Oracle, Electronic Arts, Bank of

America, Four Seasons Hotels and Royal Viking Lines. Mr. Sarraille

spent the first ten years of his career as Corporate Sales and

Marketing Director for Hyatt Hotels, where he directed national

marketing activities and lead brand development for the corporation as

it grew from 15 to 50 hotels.