James E. Grunig

Who is James E. Grunig?

James E. Grunig is a noted public relations theorist.

Grunig has more than 20 years of experience in the field of Public Relations. He has published 250 articles, books, chapters, papers, and reports, and received awards and honors from the Public Relations Society of America and the Institute for Public Relations Research among others. Grunig received his Ph.D. from the University of Wisconsin–Madison in 1968 and is Professor Emeritus for the Department of Communication at the University of Maryland.

Grunig has helped to improve the Public Relations profession by adding new theories including the four models of Public Relations.

A more thorough explanation of Grunig's public relations is available in The Handbook of Public Relations.