José Carlos Semenzato

Who is José Carlos Semenzato?

José Carlos Semenzato is a Brazilian businessman and entrepreneur, founder and president of Microlins educational franchising chain. The holding presided by Semenzato has a number of other affiliated companies: Editora Raízes, a printshop, Star Brindes and ProfSat. The conglomerate, which has been restructured as a holding named FranHolding has other franchising chains, such as the Instituto Embelleze, in the area of professional education in cosmetics, NumberOne Idiomas, in the area of idioms teaching, and Ricardo Almeida, a clothing fashion school.

Semenzato was born in Cafelândia, in the hinterland of the state of São Paulo to a family descendant from agrarian Italian immigrants. He started to work very young. At the age of 23, in 1991, he founded a small computing school in the city of Lins. Brazil was then living through a boom in the number of microcomputers sold to the population and there was a huge demand for training and education. He obtained success and expanded to several other cities. A few years later he moved the company to a larger city, São José do Rio Preto.