Rosser Reeves
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1910 – 1984
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Who was Rosser Reeves?
Rosser Reeves was an American advertising executive and pioneer of television advertising; Reeves generated millions for his clients. The Ted Bates agency, where he rose to chairman, exists today as Bates 141. The AMC program, Mad Men, uses Reeves as one model for the professional accomplishments of the series' protagonist, Donald Draper.
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"Rosser Reeves." Biographies.net. STANDS4 LLC, 2024. Web. 4 May 2024. <https://www.biographies.net/people/en/rosser_reeves>.
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